What is Safety Video Production?
Why is it important to have a visitor safety orientation video?
Visitor safety orientation videos are great for any business that may have safety threats to visitors. Often, companies will produce visitor safety videos to replace old and outdated videos with similar information. Visitors who may not be aware of what it is like to work in a dangerous workplace need to pay attention to hazards while touring your facility. It is our mission to keep workplaces safe by applying safety video tactics to keep viewers engaged with safety video production.
Safety orientation videos are also great for showing off your facility to current and future clients, visiting management, or other guests, without having to lead them through the entire site. They can experience all your site has to offer without ever leaving the board room. It can also save you money with your insurance company. Some insurance companies offer discounts when an employee offers safety video training to their visitors and contractors.
Digital safety orientation videos can be hosted on your company website which makes it easy to track who watched, when they watched and how much of the video they watched. Some video hosting providers will allow you to lock down the video to limited viewers and even password protect it like Vimeo.
Visitor Safety Orientation Video Production Tips
Here are some visitor safety orientation video tips.
- If you’ll have to pitch this to upper management, go ahead and research which video production company you’ll want to use. Some video production companies are willing to pitch the project and benefits for you.
- Make sure you keep in rules that are applicable across the site. If you know your visitor will be in certain areas that have different rules it’s possible to make supplemental videos to cover those areas.
- Produce it the same way you would any other video. Make keeping your audience’s attention span a priority, as much as placing importance on content and accuracy.
- Understand that on live equipment video production sets, more tasks must be completed to create a successful orientation video than any other type of video.
- Make it a professional video that shows off the quality of your company. A bad quality video doesn’t make your companies brand look good. Some video production companies can produce videos that won’t date themselves quickly. Make sure that you’re working with a company that suggests things like this because it will save your company in the long term.
- Save money by having employees do the acting in your visitor safety video. Most people loved to be involved in these types of company projects and it gives your employees more insight on safety in the workplace.
- Keep your video within a reasonable time limit. We recommend 3-5 minutes for visitor safety orientation videos and 5-10 minutes for contractor safety videos. We recommend this in order to keep your audience engaged and engagement equals safety education.
Does your company need a safety orientation training video? According to the Bureau of Labor Statistics, in 2019 there were 2.9 million non-fatal workplace injuries in the US. Most companies have safety regulations and standards in place, but how are they teaching their staff about them? If it comes in the form of a manual or a poster in the break room, chances are it won’t get a lot of attention.
This is where a safety training video production can make things safer for you and your company. Safety training videos that can be viewed on-demand are becoming increasingly more common. These types of videos can be a more captivating way to get your audience’s attention, and their attention is especially important when you want to show your audience how to avoid being hurt on the job. A safety training video isn’t just for places that require hard hats. It can also be for office and retail spaces. In fact, office workers are 2 to 2.5 times more likely to fall and injure themselves while working in their office according to the Center for Disease Control and Prevention.
Training Safety Video Production
It can be eye-opening to hear statistics, but until it happens to you, it can be difficult to fully embrace the effect an injury can have far beyond the workplace. Being injured on the job can lead to loss of income, loss of mobility, and many other negative effects that drastically impact your quality of life. Safety training videos are a better way to show your audience how to follow safety regulations, what can potentially happen if they don’t.
Safety training video production can also be used for illness prevention or avoiding cross-contamination. Places, where food is either prepared, stored, distributed, or cooked, are susceptible to spreading illnesses. We often see in the news that someone got sick consuming food only to find out it could have been prevented by proper training. You definitely don’t want to be that company.
Aside from ensuring that you and your employees are safe, there are also money-saving advantages to having staff properly trained on safety. The Office of Safety and Health Administration (OSHA) estimates that musculoskeletal disorders (MSD), which are injuries to ligaments, tendons, muscles, and soft tissue account for about $15 to $20 billion dollars annually in worker’s compensation costs. Injuries that accumulate over time due to poor ergonomics are also a safety concern, like carpal tunnel, which takes 28 days to recover from on average, can lead to a severe loss in productivity. On top of all of that, consider the cost of litigation because of safety violations. It can add up very quickly and in some cases force businesses to shut their doors.
Create engagement during your safety training orientation video:
- Stick to right messaging – videos that try to cover too much ground at once can get boring and very long.
- Cut the content up into shorter segments – if the topic is complicated or takes a long time to cover, cut it down into smaller segments which will make it easier to remember.
- State the safety hazard you are trying to avoid – let your audience know what’s at stake.
- Don’t talk down to your audience – treat your audience as adults who don’t intend to get injured at work.
- Be mindful of the topic – if your topic is of a serious or sensitive nature, make sure the tone in the video reflects it.
Those are just a few things we have learned at Paar Media Group when it comes to safety video training production. We would love the chance to help you and your company stay safe, save money, and promote workplace safety in a way that will stick with your audience, keeping them safe and happy. Contact us today to see how we can help you and your employees stay safe.
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Training videos can enhance worker productivity, promote safety in the workplace, market products and services, and can increase overall company productivity.
- An in-depth training video that covers all aspects of the job functions will result in more knowledgeable employees who know how to perform their tasks correctly.
- Safety training videos result in safety-oriented employees that know how to perform company tasks and operate machinery correctly and safely.
- Product and services training videos promote awareness of products/services, and how to use them properly.
- Training videos increase worker efficiency, decrease accidents, increase sales experience, decrease costs and wasted time, etc. This results in overall company productivity.
There are many types of training videos:
- Retail training videos
- Sales training videos
- Management training videos
- Orientation videos
- Product training videos
- Interactive videos
- Demo videos
- Graphics training videos
- Customer relations videos
- Safety training videos
- Compliance training